Revolutionize Product Management with ChatGPT: AI-Powered Strategy & Planning

What you will learn:

Master ChatGPT prompt engineering for product management tasks.
Generate professional Business Model Canvases with AI assistance.
Utilize ChatGPT to create compelling Product Vision Boards.
Employ the Kano model for effective feature prioritization using AI.
Conduct efficient competitive analysis and market segmentation with ChatGPT.
Develop a robust product strategy using AI-powered insights.
Integrate ChatGPT into your existing product workflow for increased efficiency.
Understand and apply responsible AI principles in product development.
Create professional-quality presentations using AI.
Leverage additional AI tools to enhance your product development skills.

Description

Transform your product management workflow with the power of artificial intelligence! This course teaches you to leverage ChatGPT for streamlined product development, from initial concept to market launch.

Learn to generate compelling business models, prioritize features with the Kano model, and create a powerful product vision board—all using the efficiency and innovative capabilities of ChatGPT. We'll guide you through the entire process, from account setup and prompt engineering to refining AI-generated outputs for optimal results.

Key areas covered include:

AI-Driven Business Modeling: Design robust business models effortlessly using ChatGPT's advanced prompting techniques.
Strategic Feature Prioritization: Master the Kano model to optimize product features based on customer needs, using the power of AI.
Visionary Product Roadmap Creation: Develop crystal-clear product vision boards and roadmaps guided by ChatGPT's insights.
Market Research & Competitive Analysis: Generate market segments and conduct competitive analysis with the help of ChatGPT's analytical capabilities.

This course is perfect for product managers, directors, strategists, owners, consultants, and anyone looking to harness the potential of AI in their product management journey. Whether you're a seasoned expert or just starting out, learn how to integrate ChatGPT into your workflow for unparalleled efficiency and innovation. Enroll now and unlock the future of product management!

Curriculum

Course Introduction & Setup

This initial section provides a warm welcome and comprehensive course overview, explaining what you will learn and how the course is structured. You'll be introduced to the instructor and the course's agenda, along with step-by-step instructions for requesting a certificate of completion. The lectures also cover an introduction to ChatGPT, Large Language Models (LLMs), foundational models, and Generative AI, followed by a guide on creating your ChatGPT account. Finally, you'll be introduced to the Capstone Project and essential course resources.

ChatGPT for Deliverable Creation

This section delves into the core of using ChatGPT for product management deliverables. It starts with a framework for crafting deliverables using ChatGPT, which will be directly implemented. You'll learn the ChatGPT prompting framework, focusing on how to create a Product Vision Board, and understand what constitutes a strong Product Vision Board. This section also includes creating a Business Model Canvas with ChatGPT, starting with an explanation of the Business Model Canvas itself, then detailing how to generate one using the AI tool.

Ethical AI & Advanced Applications

This section covers responsible AI principles, which are crucial for ethical application. You'll also apply ChatGPT to generating a Kano Model for feature prioritization, complete with examples and explanations. We explore competitive analysis, showing how to generate draft market segments using ChatGPT through general prompting, detailed prompts and hands-on examples. You'll also learn how to generate a Porter's Five Forces Model using ChatGPT, including a definition and the steps to build effective prompts for accurate results. Generating user stories related to specific features is also tackled with this practical, step-by-step guide.

Supplemental Resources & Presentation Creation

This section provides additional resources, including sample product vision boards and a Business Model Canvas from a real-world example (AirBnB). It concludes with a detailed guide on generating PowerPoint presentations using ChatGPT, covering prompt templates, writing effective prompts, moving content from ChatGPT into PowerPoint via different methods (VBA, Word and PowerPoint Online), enhancing the presentation's design and finally, exploring some of the most useful AI tools available.

PowerPoint Presentation with Microsoft Copilot

This final section focuses on using Microsoft Copilot to generate PowerPoint presentations. You'll learn to create presentations from scratch, from existing files, add slides on specific topics, and master the Copilot interface to efficiently build engaging presentations. The final lecture focuses on how to obtain and use your certificate of completion as well as additional resources and directions for continued learning.