Master Digital Marketing: Google Business Profile & Meta Ads for 2025+

What you will learn:

google business profile
facebook ads
instagram ads
meta advertising
local seo
paid advertising
lead generation
ad campaign optimization
social media marketing
digital marketing strategy

Description

Unlock the full potential of your online presence in 2025 and beyond! This comprehensive digital marketing course provides expert-level training in two essential areas: Google Business Profile (formerly Google My Business) optimization and high-converting Meta (Facebook & Instagram) advertising.

Part 1: Google Business Profile Mastery Learn how to create, verify, and meticulously optimize your Google Business Profile to dominate local search results. We'll cover everything from setting up your profile and managing your business information to analyzing your website and attracting more customers through enhanced visibility on Google Search and Maps. This module is your key to unlocking free, organic traffic and establishing a strong online foundation.

Part 2: Meta Ads Mastery: Go beyond the basics and delve into the advanced techniques of Meta advertising. This module equips you with the skills to craft compelling ad creatives, set up highly effective campaigns, and leverage powerful analytics for optimal performance. You will master advanced targeting, budget management, and A/B testing to maximize your return on investment (ROI). Learn to use Instagram and Facebook ads for lead generation and sales, and discover productivity hacks to streamline your workflow.

This course includes:

Practical, hands-on exercises and real-world case studies.
Proven strategies for driving sales and building brand awareness.
Access to a paid community and 1-on-1 mentorship (optional).
Lifetime access to course content and future updates.

Whether you're a seasoned marketer or just starting, this course will provide the tools and knowledge to significantly boost your online presence and achieve measurable results.

Enroll now and transform your digital marketing strategy!

Curriculum

Meta Ads Mastery

This section dives deep into the world of Meta advertising, covering essential aspects for creating high-performing campaigns. You'll start by understanding Meta ad objectives and different ad formats (Lecture 1). Learn to configure optimal ad set settings for Instagram (Lecture 2) and leverage AI to craft compelling ad copy (Lecture 3). Master lead generation using instant forms (Lecture 4) and utilize engagement objectives to grow your follower base (Lecture 5). The course shows you how to effectively run Instagram ads for lead generation and sales (Lecture 6), and provides a powerful productivity hack by demonstrating how to duplicate ads, campaigns, and ad sets (Lecture 7). Finally, discover how to integrate WhatsApp with Meta for lead generation and sales (Lecture 8), and receive an invitation to join a paid community and access 1-on-1 mentorship (Lecture 9). The section culminates in a comprehensive overview of Meta Ads in a dedicated lecture (Meta Ads 2025 (COMPLETE 1 HOUR)).

Google Business Profile (GBP) Mastery

This section focuses on optimizing your Google Business Profile. Beginning with setting up your GBP listing (Lecture 1) and understanding its benefits (Lecture 3), you'll learn the process of verification and writing a compelling business description (Lecture 5). The course covers setting up and updating your website with accurate business information (Lectures 6 and 8) and analyzing website performance (Lecture 9). An introductory trailer provides a comprehensive overview (Lecture 2).